Upstarts like Facebook and Twitter took the world by storm in 2010. Will tech heavyweights like Google stand by and watch success like that go unchallenged? Unlikely.
Twitter's 140-character niche may be tough to replicate, but expect 2011 to see competitors attempt to chip away at Facebook's success. Google is currently rumoured to have a 'Google Me' product in the wings, which is expected to give Facebook some competition in 2011. Others are likely to follow suit.